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Tuesday, May 14 2019
10:30pm - 1:00am

BostonCHI Hosts Rafi Finegold: The 5 Seconds & 8 Minutes That Save Lives

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The 5 Seconds & 8 Minutes That Save Lives

Tue, May 14, 6:30pm – 9:00pm

IBM Watson Health
75 Binney St, Cambridge, MA 02142


Hands down, driving is one of the most dangerous things we all do each day. And the stats are scary. Every year on US roads, 40,000 people die and 6,000,000 are injured. Driving is the #1 cause of death among teens. And while autonomous vehicles promise a safer future, we needn’t wait that long. If we could eliminate 5 seconds of distracted driving and speed up car crash responses by 8 minutes, we could have safer roads today.

In this talk, Rafi Finegold, VP Consumer Experience at TrueMotion, will discuss how technology is being used at scale to quantify and understand driving behavior, and how UX and behavioral science techniques are being used to influence it.

6:30 – 7:00 Networking over food and beverages
7:00 – 8:30 Meeting
8:30 – 9:00 CHI Dessert and more networking!

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