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Saturday, February 22 2020
2:00pm - 9:00pm

World IA Day Boston 2020






A free conference on Information Architecture (IA) and design with exceptional speakers and a chance to connect with the local UX community.

About this Event



58 (and counting) locations, 25 countries, 1 day: At this one-day conference, we'll hear from wonderful speakers and thought leaders at a gathering of Boston's IA, UX, and design community. Join us for our fifth year participating in this worldwide event! 

Free registration is now open!

The IA Element: Elemental connections, elemental understanding

If you're making things for others, you're practicing information architecture. This year's theme, The IA Element, explores how information architecture is elemental to the work we do in design, technology, architecture, and business. 

Stay tuned over the next few weeks as we announce this year's speakers, including:


Abby Covert

Staff Information Architect at Etsy and author of How to Make Sense of Any Mess

Abby Covert is a senior staff information architect at Etsy. She specializes in delivering a collaborative information architecture process and teaching those that she works with along the way. She speaks and writes under the pseudonym Abby the IA, focusing on sharing information architecture content with those working within the design and technology communities. She is the author of How to Make Sense of Any Mess, a book about information architecture for everybody.


Heather Hedden

Taxonomist, Hedden Information Management and author of The Accidental Taxonomist

Heather Hedden has been a practicing taxonomist for 24 years, in various organizations and as an independent consultant with Hedden Information Management. She has designed and developed diverse taxonomies for websites, intranets, and content management systems. Heather has worked as a taxonomist in a library database publisher, a search software company, a wind energy company, a knowledge management consultancy, and an educational publisher. In addition to consulting, she provides onsite and online workshops on how to design and build taxonomies. Heather is the author of the book, The Accidental Taxonomist.


Eniola Oluwole

Chief Strategy Officer, Velir

Eniola has over 20+ years of experience in digital strategy, human-centered design, and product creation. Eniola has partnered with organizations across a variety of industries including healthcare, financial services, consumer goods, and B2B technology, by developing their teams to solve experience design and marketing challenges.


Ingrid Pierre

Principal UX Designer, MBTA

Ingrid Pierre is currently the principal UX Designer at the MBTA’s Customer Technology Department, where she leads the design of MBTA.com and of Skate, a digital tool used by field staff for bus dispatching. Having come to the transportation space from Boston-based startups, Ingrid’s work focuses on helping both riders and operational staff manage the complexity of the MBTA’s transit network.

Prior to working at the T, Ingrid graduated from Harvard University with a degree in Visual Studies, and spent her early career designing web and mobile applications centered on women’s health and livelihoods.

Location, directions, and accessibility

Visit the WIAD website for the location, directions, and other details. This is a rain or shine event. We'll see you on February 22nd!

We are committed to making this an inclusive and accessible event. Please contact boston@worldiaday.org with any questions or concerns.

Sponsor World IA Day Boston

World IA Day is run entirely through the passion and hard work of local volunteers. We are seeking sponsors to help cover the costs of the event and bring this free opportunity to hundreds of local students and professionals.

If you are interested in a sponsorship or know someone who could sponsor World IA Day Boston, please see our sponsorship informationor contact boston@worldiaday.org. You can also make a tax deductible contribution via PayPal or credit card

Silver Sponsor: Thank you to Northeastern University College of Arts, Media, and Design!


Code of conduct

Our local team is dedicated to providing a safe, harassment-free experience for everyone, regardless of gender, age, sexual orientation, disability, physical appearance, body size, race, or religion (or lack thereof). We do not tolerate harassment of participants, speakers or volunteers in any form. Please review our Code of Conduct before attending World IA Day.


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