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Wednesday, August 25 2021
9:30pm - 10:30pm

Progress > Perfection: Design Systems for hypergrowth companies - Ladies that UX Boston

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There is never a right time to start building a design system. This is especially true when you’re working at a startup in hypergrowth, who more than likely won’t have a team dedicated to design ops. We’re all familiar with the concept of slowing down now in order to move faster later. But what if it feels like you just can’t slow down?

Drift’s design system, Tide, has been designed and built over the course of 3 years with an emphasis on progress over perfection (because dang, there are so many customer-facing features to go build too!). Christina Allan, one of the designers who’s built Tide from the ground up, will share a realistic look at some of the milestones that Tide has crossed, and how other teams can overcome the blank page problem and just start.


About the speaker:
Christina Allan is a Senior Product Designer at Drift, where she’s building the next generation of sales tools to help reps build pipeline and close more deals, faster. When she’s not digging into customer-facing problems with her product team, Christina’s passionate about making improvements to Drift’s design system and streamlining components using the latest and greatest features in Figma.

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